Wednesday, March 4, 2009

Famous People in Advertising


Famous people, big money, product promotion and your thoughts about these ideas are what you will be exploring today!



Before you start, read at least two blogs that other classmates wrote last week and comment on them. Be nice!

A) Here you will find some pictures (9 pages of them, actually) of celebrity advertisements. Look through them.
http://www.frankwbaker.com/ca1.htm
i) Which one do you like the most? Why? Would you buy the product?
Paste their advertisement below your answer.
ii) Which one do you like the least? Why?

Watch these celebrities promote a video game: http://www.youtube.com/watch?v=2bXkvhzYt-k

B) Here is a list of some of the top celebrity endorsements:
http://www.frankwbaker.com/Celebrity_earnings.htm
Do you think celebrities deserve this kind of money? Why/why not?

C) Read the following article on celebrity endorsements:
http://advertising.about.com/od/celebrityendorsements/a/celebendorse.htm
i)How much influence do celebrities have over what people buy?
ii) Do you think this is too much or too little?

iii) Michael Phelps, multi-gold medal winning swimmer, has been dropped by Kelloggs after a picture of him smoking an illegal substance was exposed. Do you think this is right? (1 paragraph, min.)

D) i) Copy a picture of the famous person you are studying to your blog.
ii) Copy a picture of a product they might promote. (hint: use google images to find almost any product or person)
iii) Tell us why you chose this product.

Done early? Research your famous person or find images of them that you might use in your project!

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